Our Ingredients - The Naked Truth

(The Full Disclosure of Ingredients)
Customers are attracted to us because of our looks, but they come back to us because we actually work. Of course we’re proud of our gorgeous packaging, but it’s our plant-based ingredients that set us apart.
Our products are:
Free from dyes (Linked to cancer, can be toxic to animals and slow to biodegrade)
Free from Petrochemical solvents (Respiratory and skin irritants. Petroleum based)
Free from non-sustainable Palm Oil derived ingredients (Causes destruction of tropical rainforest)
A few notes on terminology:
Natural: In most cases, we’re 99% natural. The 1% is in the fragrance (perfume) that we add to the essential oil to make it stable. We intentionally keep our fragrances light, yet beautifully aromatic. We always use cosmetic grade, phthalate-free fragrant and essential oils in order to create intriguing scents. We also offer fragrance-free varieties of our Hand-soap and Hand-cream.
Safe & Effective: Our surface cleaning products are highly effective, but more importantly, they are Marine Safe which means they have minimal impact on the environment after drain disposal.
Non-irritants: Our formulas have been tested and classified as non- irritants. Even so, please exercise caution and keep out of reach of children.
Biodegradable: Our products rapidly bio-degrade into harmless by-products providing a “down drain benefit” and making them septic system safe.
Harsh chemicals: Our products do not contain the following “harsh chemicals”: ammonia, caustics, phosphates, bleach, ethoxylates or Sodium Laureth Sulfate (SLES).
Cruelty-free: Never tested on animals.
Packaging & Reuse: Our recyclable containers are made from PET (aka PETE) plastic. PET is a safe, non-harmful recyclable packaging material, suitable for the storage of food and beverages. We use it to store cleaning products because we care about the quality of both our ingredients and our packaging materials. Our bottles are designed to be refilled and reused as we offer most of our products with a (32 oz) refill option.
Our Heirloom Dishwashing Liquid is available in an amber glass container with pump dispenser to control the flow of product (and reduce product waste).
Septic Safe: Our products do not contain bleach or chlorine, which would harm the beneficial bacteria system.
We provide this information so you can read and understand the function of every ingredient we use.
| Ingredient | Function |
|---|---|
| Canola Oil | Natural plant oil emollient |
|
Cetearyl Alcohol |
Naturally-derived emulsion stabilizer |
|
Chamomile Extract |
Plant extract (soothes irritated skin) |
|
Cocamidopropyl Betaine |
Plant-derived surfactant |
|
Fragrance |
Scent |
|
Glycerin |
Naturally-derived emollient |
|
Grape Seed Oil |
Natural plant oil emollient |
|
Jojoba Oil |
Natural plant oil emollient |
|
Lactic Acid |
Naturally-derived pH adjuster and preservative |
|
Linear Alcohol Ethoxylate |
Bio-degradable surfactant |
|
L-Sodium Lactate |
Plant-derived bio-degradable preservative |
|
Magnesium Aluminum Silicate |
Natural clay stabilizer |
|
methyl chloro isothiazolinone _and methyl isothiazolinone |
Preservative (safe for the environment) |
|
methyl soyate |
Plant-derived bio-degradable solvent |
|
myristyl myristate |
Naturally-derived emollient |
|
panthenol |
Naturally-derived emollient (provitamin B5) |
|
potassium bicarbonate |
Natural mineral pH adjuster / preservative |
|
potassium carbonate |
Natural mineral pH adjuster |
|
safflower oleosomes |
Plant-derived emulsifier |
|
sd alcohol 40-b |
Plant-derived alcohol |
|
shea butter |
Natural plant oil emollient |
|
sodium alpha olefin (c14-c16) sulfonate |
Bio-degradable surfactant |
|
sodium chloride |
Salt |
|
sodium citrate |
Naturally-derived chelating agent _(prevents re-deposition of dirt) |
|
sodium decylglucosides hydroxypropyl phosphate |
Plant-derived bio-degradable _surfactant |
|
sodium gluconate |
Naturally-derived chelating agent _(prevents re-deposition of dirt) |
|
sodium laurylglucosides _hydroxypropylsulfonate |
Plant-derived bio-degradable _surfactant |
|
sodium linear alkyl benzene sulfonate |
Bio-degradable surfactant |
|
xanthan gum |
Natural stabilizer & thickener |
|
Dipropylene Glycol Monobutyl Ether |
Bio-degradeable, non-toxic solubilizer |